Content marketing software firm, Contently, received a 9 million dollar investment to help grow their current infrastructure and offer their services to more brands. Contently specializes in connecting brands with journalists and writers from all over the world. While their fees are VERY pricey, in my opinion, this does go to show that the world is catching on to the idea of content marketing. This isn’t a fad like link farms, Build my Rank, content spinning, or any other garbage SEO tactics used in the past.
Content marketing is here to stay. If you don’t have a content marketing strategy, you’re already behind the times. Read some of our previous posts to get caught up on how you can start your own content marketing campaign, or contact us for more information on how we can help you and your brand.