The dreaded Google algorithm. Many a website has found themselves in hot water over these things. We have many to choose from, but one of the coldest customers is the Penguin series. It’s been over a year since we’ve had to deal with the effects of Penguin, but this is soon to be over. Eventually, supposedly next year, Penguin 4.0 will be released.
Since these new releases typically tend to cause us all a little pain and suffering, now is the time to begin preparing for it. While we won’t be absolutely certain about everything that will be included in this algorithm, there are definitely some things that we can assume will be added.