Content Marketing: 3 Ways to Repurpose Content

Finding ways to repurpose content is one of the most important aspects of content marketing. You can get more value out of your blogs and articles if you learn how to repurpose them.

There’s no set of rules that tell you exactly how you should repurpose content, so you’ll need to get a little creative. According to a recent Forbes article, you can chop up your content and post segments incrementally:

“Unless you have a massive team of content creators, it’s difficult to produce tons of material on a daily basis. In order to maximize the value of the content you do publish, find ways to repurpose it for continued use. For example, you can pull key points from an article and tweet them throughout the week; or you could use a long blog post as a launching point for an entire blog series.”

Content Marketing During the Holidays

Content marketing is always an important focus during the holidays when many businesses make their most money. And your own B2B business is probably doing the same thing this month, even for the week after Christmas to take advantage of those seeking more online sales. But if you’re setting up marketing content for other businesses to access on a PC, you might not be reaching as many people as you think you are.

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