Professional Online Marketing Can Provide the Extra Push

Building your own success as a business is a worthy goal to strive for, and some businesses are able to accomplish this goal on their own through patience, dedication, and intelligent ideas. However, even with the greatest minds and most dedicated workers, not every action goes as planned, and this is where you should not be ashamed to receive help for professional online marketing.

Tweak that PPC Campaign

As most people who have experienced pay-per-click campaigns first-hand know, this form of marketing is extremely touchy and even the slightest change can make a dramatic difference in results. In these situations, having someone who knows how to control these changes for the better will help a business that is trying to find their stride in pay-per-click marketing substantially. 

4 Compelling Reasons to Add Video Strategies into Your 2015 Online Marketing Plan

It’s said that 74% of all Internet traffic will be video by 2017. That in itself should persuade any business to leverage this strategy in their marketing to increase their reach and influence.

Videos have a powerful way of connecting your target audience to your message that is missed in written content. Video marketing provides numerous benefits while at the same time increases your online presence and an awareness of your brand. The average user spends more time digesting videos on the web than any other activity. It’s time to make your video presence known.

Why You Should Write Your Content Creation Plan Down

Many businesses talk about content creation verbally, but they never write anything down. While discussing content is a good way to brainstorm and come up with new ideas, it’s not enough to be considered a strategy.

To practice content marketing, you need to have a thorough strategy that entails a detailed content schedule. You should have a concrete idea of what you want to post and when you want to post it. 

Using Instagram in Real-Time Digital Marketing

Digital marketing has been moving into real-time marketing for both B2C and B2B businesses. Instagram has become a newly utilized tool that can be used to capture customers in the moment as well as after the event ends. The best aspect of using Instagram for marketing is its wide-open capability in utilizing so many creative marketing ideas while managing to cater to preference toward images.

There isn’t a doubt using images is a current trend in digital marketing, and using it to attract business customers in your B2B business can work just as effectively as B2C. When you want to promote your latest products, using Instagram pictures can be a great way to entice potential customers and create immediate interest.

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Foxtail Marketing is a digital marketing firm that provides content marketing, digital marketing, and lead generation services for small and mid-market companies.

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