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Forget The Game Itself, The Pokémon Go Model Has Changed Marketing Forever

You’ve heard talk or you’ve seen the clumps of mobile-device-porting individuals running around town. You’ve also heard that Pokémon GO has made its creators big money and even made Nintendo’s company value worth $12 billion more than it was two weeks ago.

Unless you’re running around trying to catch a rare, evolved Pokémon, you’re probably sick of it, wondering when these kids will grow up. Here’s the thing—they will grow up and while Pokémon GO won’t always be what it has been for its history-making launch, the Pokémon GO business and technology model makes for a shift in marketing that truly changes the game.

18 Industries that Should “Catch ’em All” with Pokémon GO

Using Pokémon GO as a way to bring more people into your business has been a hot topic in the marketing channels. Our very own CEO published such an article of Pokémon GO tactics on Forbes just the other day. Just wandering around chasing my own Pokémon Master dreams I’ve seen hundreds of people in and around businesses that they never would have been to otherwise.

There is undoubtedly a TON of potential for using Pokémon GO for marketing purposes. Here are 18 types of businesses that should absolutely be making the most of this opportunity.

Foxtail Marketing is a digital marketing firm that provides content marketing, digital marketing, and lead generation services for small and mid-market companies.

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