Online Marketing Mistakes You Simply Must Avoid

Online marketing is a powerful way of getting your brand image and message out there. When it is done right, you will see amazing results. Unfortunately, too many business professionals don’t know what they are doing and end up making rookie mistakes. This post will discuss three common online marketing mistakes that you want to make sure you avoid.

How Marketers Are Changing their Online Marketing Strategy

Your online marketing strategy should be constantly updated to incorporate new trends and platforms. Business owners are investing in online marketing more than ever before. It’s important for you to know why these companies are investing more and which forms of online marketing they are investing in.

4 Practical Social Media Tips for Small Businesses

Social media presents innumerable benefits for business owners, but many still don’t know exactly what to do with it. “Fifty-eight percent of companies are currently engaged in social networks like Facebook, microblogs like Twitter, and sharing multimedia on platforms such as YouTube – but research from the Harvard Business Review” finds that “Although 79% of the 2,100 companies surveyed are either using or planning to use social media channels, a measly 12% of those firms feel that they are using them effectively.”

If you’d like to improve the effectiveness of your social media efforts here’s a look at four simple social media tips to consider:

Onsite Blogging: Expectations vs. Reality

With onsite blogging getting bit of news lately, it’s easy to get the wrong idea. When that happens, it’s best to take a good look at onsite blogging, and measure your expectations against reality.

Blogging has become an integral component of content marketing. Nowadays, there’s really no tricking Google or other search engines. They’ve all improved their algorithms to detect foul play or dishonest behavior. Furthermore, don’t believe anyone who tells you they know secret tricks and tips that will immediately boost your SEO. Before long, Google will punish anyone who tries to game the system.

5 Tips for Small Business on Social Media

Investing in social media marketing is a smart and effective move for small business owners. Social media platforms can reach lots of people worldwide without spending a bunch of money or exerting a lot of effort.


Social media platforms such as Facebook and Twitter are popular and effective marketing tools for small businesses. These platforms can bring great value to your business if managed effectively and set up as part of a larger marketing strategy. Social media will aid you to build your brand, reach out to new visitors and stay in touch with present customers.

Foxtail Marketing is a digital marketing firm that provides content marketing, digital marketing, and lead generation services for small and mid-market companies.


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