Since Facebook affords you a bit more room to appeal to consumers than places like Twitter, it’s an effective place to perfect your conversion game. Facebook is also an effective way to garner viewers and this to begin with, so once you build up enough of a following, you can really narrow down what you might do better in terms of conversion in order to drive up sales. Here are a few ways you can improve your social media marketing conversion rate when doing social media advertising on Facebook. These will also work if you’re doing straight up advertising.
Foxtail Marketing is a digital marketing firm that provides content marketing, digital marketing, and lead generation services for small and mid-market companies.